When I published my memoir, I spent a lot of time on Facebook and Twitter, building relationships with people I thought would be interested in my book, mostly parents looking to adopt and the agencies that were helping them. Don’t get me wrong, I enjoyed “meeting” new people and learning about their frustrations and interests, but I felt that the relationships were limited. Or, maybe I just didn’t understand what social media was all about and how to use it to create a win-win.
I know several people who have a completely different experience with social media, and rely on it heavily.
A business coach I know says that Facebook has been her primary networking tool. She’s found most of her clients that way and is even going on a 3-month promotional tour with people she has met online. Another woman I know has a full-time job as the social media manager for a garden center. She spends most of her day connecting with customers. At the last Nevada County Online meetup, Brenda Horton shared how she’s using Pinterest to tell people about the software, Actionplanr, her company is about to launch.
Therein lies my concern. How to best use social media to connect with people who want to learn how to write their stories? Really understanding social media has been on my to-do list for months now, and I’ve decided to make learning it one of my goals for November — one week at a time: Facebook, Twitter, LinkedIn, Pinterest. That’s as far as I’m taking it–at least for now.
If you have any suggestions or helpful books or links, please let me know about them.